The opportunity — 01
Fragrance
meets
automated retail.
Perfume is usually purchased as an entire bottle. This model creates another, smaller and more immediate interaction.
The customer moment
Immediate.
Emotional.
Convenient.
A customer wants to freshen up. They see the machine, choose a fragrance, make a small payment and receive a spray. The operator receives the transaction.
01Customer
02Machine
03Payment
04Fragrance
05TransactionComplete
Consumer occasions
Going out.After work.Before dinner.At an event.After training.During a night out.Before meeting someone.
Fragrance is an emotional, immediate product. The vending model makes access convenient in environments where the moment matters.
The proposition